IF you have any Kind Of offline store or shop make Sure that your store or shop is registered and well positioned in Google Local results. What it Means??.
Users are not only searching for “Seo Classes” they also do search for “Seo classes In Mumbai or Seo classes in Kandiwali”. User more trying to narrow their searching to their own neighbor Hood.
User Wants To know with whom they are dealing with online, they want to visit your business location for what’s you offering. or have their mind set they could be at your business place if they wanted.
Let me explain you this with Example :-
If you own a Seo teaching classes, potentially your customers are not only want to see your prices they also want to see you in directories or in map so they can reach your shop or classes. I business every people want stand out in thousand of faces by doing something different to increase their ROI.
Some more ideas you can consider while submitting your website into locals or webdirectorys :-
Community :- Yahoo Do well when it comes to specific communities in local result. Yahoo combines their 360 social networks with local listings. then the result are most useful and helpful for users who wish to find information related to their country or specific place and also in neighbor hood..
When you choose a listing for Seo classes, EX: You able to see all the consumer-generated recommendation, if recommender is exists in your group of contact then a beautiful star is going to placed next to their recommendation. you not only able to know other consumers opinions also you able know when those opinion comes from people you know.
Mobile :- don’t forget about mobile market research, with the advance system of blackberry and Verizon’s mobile people are now searching for nearest movie theater by using there handheld device. and after that they will do search for martini bar that exist nearby theater after the show.
PR release :- If your business doing something new or having a events or festivals existing online or offline??? , You can Promote that with Press release. So tack advantage of press release and yaa remember press release performs very well in search engines.
Local City Search :- City Search is a leading provider of local information sites such as MSN, ASK, EXPEDIA and many others.
Contact Info On Your Website :- Try to have a physical address and contact number in your address tag to your contact page or any page. the best and suitable idea for this it write address at your homepage. if you able to put address on your all pages of site then put it because it will increase trust of your users and consumers’ and raked well..
EX :- suppose your website is crunchyblogger.com and then you can add this following to bottom of all pages :-
Crunchy Blogger :- Mumbai’s Digital Marketing Blog – Located in Mumbai Andheri. something like this
Make sure that you are submitting your site to relevant directories. below are list of some great directories where you can submit you site :-
Company’s Listing In some of top directories :-
Yelp – doctors, restaurants reviews , bars , salon etc.
Insider Page – doctors, restaurants reviews , bars , salon etc.
City Square – Buy Local
Submit Your site To internet Yellow Pages :-
Super Pages
Yellow Pages
Info Space
Switch Board
Submit You site Into Local Search Engines :-
Google Locals
Yahoo Locals
Ask Business Search
Set Your GEO location In Google Webmaster tool :-
don’t avoid localized search because some your good customers can be right around corner, But if they are not able to find you and your website then might they not able to come through at your door.